After some encouragement from a friend who is much bigger in the storage business than are we (at least for now!), we joined the MSSOA organization. Last week was their annual convention. I debated with myself as to my willingness to find the time to attend the meetings. Just did not know if it would be worth it. Man, did they put that doubt away early and often. I met a ton of folks who are professionals at running their storage businesses and they openly shared their ideas of how to make storage facilities better. Tron Jordheim was the main speaker on day one, and I came away with 4 pages of ideas on how to make Bast Storage better. Crazy good meetings with storage businesspeople (some climate controlled, most not) who really understand this industry. Now I need to get busy improving Bast Storage.